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Epic Proportions
By Theresa Norton Masek
How to sell the amenity-packed new Norwegian Epic

Norwegian Cruise Line’s 153,000-ton Norwegian Epic, scheduled for a July 2 christening, is ushering in a host of innovations for the cruise industry, including staterooms aimed at solo travelers, the largest spa at sea and headline entertainment. The ship has attracted plenty of consumer attention, due to a steady stream of “reveals” that shared highlights over the past two years.

Since you no doubt have clients who are asking about the Epic—and will continue to do so, especially after it hosts the nationally televised Macy’s July 4 fireworks show—we present an overview of the highlights, as well as advice from Camille Olivere, NCL vice president of sales, on how to use those features to increase your Epic bookings.

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Source: Vacation Agent Magazine - June 2010 / © 2010 Performance Media Group