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Selling cruise vacations
represents the fastest growing niche in the travel
industry. cruiseAGENT provides the essential marketing
and travel product that cruise-selling agents need in
order to successfully sell this lucrative segment of
leisure travel.
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”CLIA knows that an educated and informed travel agent
is more productive and successful. CruiseAgent will be
in the hands of professional cruise-selling agents,
including every CLIA member. It is a terrific
opportunity to communicate the cruise vacation message
to travel agents and drive more business to
participating cruise lines, ports, destinations and the
suppliers who benefit from this multi-billion-dollar
industry. CLIA enthusiastically supports the objectives
of CruiseAgent and is excited to participate in its
development and growth.”
Terry Dale, CLIA President & CEO
Cruise Lines International Association
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EDITORIAL FOCUS |
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Marketing Works:
A
column on how to improve marketing cruises, target
clients, hold cruise nights, promote new products, and
more |
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Sales Tools:
A
column on how cruise-selling agents can close sales.
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Cruise Seller:
A profile of a cruise-selling agent who has built a
successful business. We examine the keys to success of
this agent, their business mix, and more.
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Cruise Line Profile:
A profile of a top cruise line in the news or with a new
product to promote. |
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Ports of Call:
Formatted port inspection reports detailing major
attractions, side tours, restaurants, shopping, dining,
and more. |
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Homeport Profile:
Everything an agent needs to know about specific cruise
homeports. |
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On the River:
A feature on the fast-growing river cruise segment. |
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Cruise Technology:
An in-depth look at booking systems, database software,
and marketing
software, designed to help agents sell cruises. |
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CLIA Update:
A regular column focusing on new training programs,
promotions, and other news from CLIA. |
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Cruise Hot Products:
A roundup of new cruise products. |
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Captain’s Corner:
An
insider’s look at the operations of a cruise ship. This
is written by ship
captains, cruise directors, and more. |
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